

02
SWIRL
No. 1 in Germany
SWIRL RANGE RELAUNCHSWIRL RANGE RELAUNCH


Vacuum cleaner bags
Once again, ifp won the pitch for the future brand and packaging design. Extensive testing confirmed that the new look perfectly supports the repositioning of the brand and is well received by users in the various categories.


before


Swirl BIO Discaler
In the first step, the range of Anti Calc products was implemented. The conversion of the entire range is currently in full swing.


before
RANGE OVERVIEWRANGE OVERVIEW


